/* ==========================================================
   Kevin Melgarejo · tema de marca personal
   ========================================================== */
:root {
	--navy: #0C1340;
	--navy-2: #141D57;
	--blue: #1847F0;
	--blue-d: #1236C4;
	--sky: #8FA8FF;
	--paper: #FFFFFF;
	--soft: #F4F6FB;
	--tint: #EEF2FF;
	--ink: #121633;
	--muted: #545B73;
	--dim: #8A91A8;
	--line: rgba(18, 22, 51, .1);
	--r: 16px;
	--max: 1180px;
	--display: 'Syne', 'DM Sans', system-ui, sans-serif;
	--body: 'DM Sans', system-ui, sans-serif;
}

*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
html { scroll-behavior: smooth; -webkit-text-size-adjust: 100%; }
body { font-family: var(--body); font-size: 17px; line-height: 1.6; color: var(--ink); background: var(--paper); -webkit-font-smoothing: antialiased; }
img { max-width: 100%; height: auto; display: block; }
a { color: inherit; }
:focus-visible { outline: 3px solid var(--sky); outline-offset: 3px; border-radius: 4px; }
.screen-reader-text { position: absolute; width: 1px; height: 1px; overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; }
.skip { position: absolute; left: -9999px; top: 8px; z-index: 1000; background: var(--paper); padding: 10px 16px; border-radius: 8px; }
.skip:focus { left: 8px; }

.wrap { max-width: var(--max); margin: 0 auto; padding: 0 24px; }
.wrap--narrow { max-width: 760px; }
h1, h2, h3 { font-family: var(--display); line-height: 1.1; letter-spacing: -.01em; font-weight: 700; }

/* ---------- Botones y enlaces ---------- */
.btn { display: inline-flex; align-items: center; justify-content: center; gap: 8px; font: 600 15px/1 var(--body); padding: 15px 24px; border-radius: 999px; text-decoration: none; border: 1.5px solid transparent; transition: background .2s, border-color .2s, color .2s, transform .2s; cursor: pointer; }
.btn--primary { background: var(--blue); color: #fff; }
.btn--primary:hover { background: var(--blue-d); transform: translateY(-1px); }
.btn--ghost { border-color: var(--line); color: var(--ink); }
.btn--ghost:hover { border-color: var(--blue); color: var(--blue); }
.btn--ghost-light { border-color: rgba(255, 255, 255, .3); color: #fff; }
.btn--ghost-light:hover { border-color: #fff; }
.link { color: var(--blue); font-weight: 600; font-size: 15px; text-decoration: none; background: linear-gradient(currentColor, currentColor) 0 100% / 0 1.5px no-repeat; transition: background-size .25s; }
.link:hover { background-size: 100% 1.5px; }

/* ---------- Navegación ---------- */
.nav { position: sticky; top: 0; z-index: 50; background: rgba(255, 255, 255, .92); backdrop-filter: blur(14px); -webkit-backdrop-filter: blur(14px); border-bottom: 1px solid var(--line); transition: background .3s, border-color .3s; }
.nav--over { position: fixed; left: 0; right: 0; background: transparent; border-color: transparent; backdrop-filter: none; -webkit-backdrop-filter: none; }
.nav--over.is-scrolled { background: rgba(255, 255, 255, .94); border-color: var(--line); backdrop-filter: blur(14px); -webkit-backdrop-filter: blur(14px); }
.admin-bar .nav { top: 32px; }
.nav__inner { height: 72px; display: flex; align-items: center; justify-content: space-between; gap: 20px; }
.nav__logo-img { height: 20px; width: auto; }
.nav__logo-img--light { display: none; }
.nav--over:not(.is-scrolled) .nav__logo-img--dark { display: none; }
.nav--over:not(.is-scrolled) .nav__logo-img--light { display: block; }
.nav__links { list-style: none; display: flex; gap: 4px; }
.nav__links a { display: block; padding: 8px 12px; border-radius: 8px; font-size: 15px; font-weight: 500; color: var(--muted); text-decoration: none; transition: color .2s, background .2s; }
.nav__links a:hover, .nav__links .current-menu-item > a { color: var(--ink); background: rgba(24, 71, 240, .07); }
.nav--over:not(.is-scrolled) .nav__links a { color: rgba(255, 255, 255, .75); }
.nav--over:not(.is-scrolled) .nav__links a:hover { color: #fff; background: rgba(255, 255, 255, .08); }
.nav__cta { padding: 11px 18px; font-size: 14px; }
.nav__toggle { display: none; width: 44px; height: 44px; border: 0; background: none; cursor: pointer; position: relative; }
.nav__bars, .nav__bars::before, .nav__bars::after { position: absolute; left: 11px; width: 22px; height: 2px; background: var(--ink); border-radius: 2px; transition: transform .25s, opacity .25s; content: ''; }
.nav__bars { top: 21px; }
.nav__bars::before { top: -7px; left: 0; }
.nav__bars::after { top: 7px; left: 0; }
.nav--over:not(.is-scrolled) .nav__bars, .nav--over:not(.is-scrolled) .nav__bars::before, .nav--over:not(.is-scrolled) .nav__bars::after { background: #fff; }
.nav.is-open .nav__bars { background: transparent; }
.nav.is-open .nav__bars::before { transform: translateY(7px) rotate(45deg); }
.nav.is-open .nav__bars::after { transform: translateY(-7px) rotate(-45deg); }

@media (max-width: 1100px) {
	.nav__toggle { display: block; }
	.nav__cta { display: none; }
	.nav__menu { position: absolute; top: 72px; left: 0; right: 0; background: #fff; border-bottom: 1px solid var(--line); padding: 8px 16px 18px; display: none; }
	.nav.is-open .nav__menu { display: block; }
	.nav.is-open { background: #fff; }
	.nav.is-open .nav__logo-img--dark { display: block !important; }
	.nav.is-open .nav__logo-img--light { display: none !important; }
	.nav.is-open .nav__bars::before, .nav.is-open .nav__bars::after { background: var(--ink) !important; }
	.nav__links { flex-direction: column; }
	.nav__links a, .nav--over:not(.is-scrolled) .nav__links a { color: var(--ink); padding: 12px; }
}

/* ---------- HERO ---------- */
.hero { position: relative; overflow: hidden; background: linear-gradient(180deg, var(--tint) 0%, #F7F9FF 55%, #fff 100%); color: var(--ink); padding: 72px 0 80px; min-height: calc(100vh - 72px); display: flex; align-items: center; }
.hero__field { position: absolute; inset: 0; width: 100%; height: 100%; }
.hero::after { content: ''; position: absolute; inset: auto 0 0 0; height: 140px; background: linear-gradient(to bottom, rgba(255, 255, 255, 0), #fff); pointer-events: none; }
.hero__inner { position: relative; z-index: 1; display: grid; grid-template-columns: 1.3fr .7fr; gap: 64px; align-items: center; width: 100%; }
.eyebrow { font: 600 12.5px/1 var(--body); letter-spacing: .1em; text-transform: uppercase; color: var(--blue); }
.hero__name { margin-bottom: 22px; }
.hero__title { font-size: clamp(34px, 4.6vw, 58px); font-weight: 700; letter-spacing: -.015em; line-height: 1.12; margin-bottom: 24px; }
.hero__title em, .hero__title .acc { font-style: normal; color: var(--blue); }
.hero__title .ch { display: inline-block; white-space: pre; }
.hero__title .ch.is-glitch { color: var(--sky); }
.hero__lead { font-size: 19px; line-height: 1.55; color: var(--muted); max-width: 33em; margin-bottom: 22px; }
.hero__diff { font: 700 18px/1.35 var(--display); color: var(--ink); padding-left: 16px; border-left: 3px solid var(--blue); margin-bottom: 32px; }
.hero__ctas { display: flex; flex-wrap: wrap; gap: 12px; margin-bottom: 36px; }
.hero__ctas .btn--ghost { background: rgba(255, 255, 255, .7); }
.hero__proof { list-style: none; display: flex; flex-wrap: wrap; gap: 6px 0; font-size: 14px; color: var(--muted); opacity: .85; }
.hero__proof li { padding-right: 12px; margin-right: 12px; border-right: 1px solid var(--line); }
.hero__proof li:last-child { border: 0; margin: 0; padding: 0; }
.hero__photo { position: relative; }
.hero__photo img { border-radius: 24px; aspect-ratio: 4 / 5; object-fit: cover; object-position: 50% 20%; box-shadow: 0 30px 70px rgba(24, 71, 240, .18); }
.hero__award { position: absolute; left: -22px; bottom: 26px; background: #fff; color: var(--ink); border: 1px solid var(--line); border-radius: 14px; padding: 14px 18px; max-width: 250px; box-shadow: 0 14px 36px rgba(13, 16, 24, .1); font-size: 13px; line-height: 1.35; }
.hero__award strong { display: block; font-size: 14px; margin-bottom: 2px; }
.hero__award span { color: var(--muted); }

@media (max-width: 900px) {
	.hero { padding: 48px 0 64px; min-height: 0; }
	.hero__inner { grid-template-columns: 1fr; gap: 44px; }
	.hero__photo { max-width: 320px; }
	.hero__award { left: 12px; }
	.hero__lead { font-size: 18px; }
}

/* ---------- Bloques ---------- */
.block { padding: 112px 0; }
.block--soft { background: var(--soft); }
.block--tight { padding-top: 0; }
.block__title { font-size: clamp(30px, 3.8vw, 46px); max-width: 20ch; margin-bottom: 18px; }
.block__lead { font-size: 18px; color: var(--muted); max-width: 40em; margin-bottom: 52px; }

.offer { display: grid; grid-template-columns: repeat(3, 1fr); border-top: 1px solid var(--line); }
.offer__item { padding: 32px 32px 8px 0; }
.offer__item + .offer__item { padding-left: 32px; border-left: 1px solid var(--line); }
.offer__item h3 { font-size: 23px; margin-bottom: 12px; }
.offer__item p { color: var(--muted); font-size: 16px; margin-bottom: 18px; }
@media (max-width: 860px) {
	.offer { grid-template-columns: 1fr; }
	.offer__item, .offer__item + .offer__item { padding: 28px 0; border-left: 0; border-bottom: 1px solid var(--line); }
}

/* ---------- Frase firma ---------- */
.sign { padding: 120px 0; }
.sign__quote p { font: 700 clamp(30px, 4.4vw, 58px)/1.12 var(--display); letter-spacing: -.015em; max-width: 22ch; }
.sign__quote .w { color: var(--ink); opacity: .14; transition: opacity .15s linear; }
.sign__quote .w.on { opacity: 1; }
.sign__quote .w.hit { color: var(--blue); }

/* ---------- Empresas ---------- */
.companies { list-style: none; border-top: 1px solid var(--line); }
.company { display: grid; grid-template-columns: 220px 1fr 1.4fr; gap: 24px; align-items: baseline; padding: 30px 0; border-bottom: 1px solid var(--line); text-decoration: none; transition: padding .3s; }
.company:hover { padding-left: 12px; }
.company__sector { font-size: 14px; font-weight: 600; color: var(--blue); }
.company__name { font: 700 clamp(28px, 3.4vw, 40px)/1 var(--display); letter-spacing: -.02em; }
.company__desc { color: var(--muted); font-size: 16px; }
@media (max-width: 760px) { .company { grid-template-columns: 1fr; gap: 6px; } }

/* ---------- Caso del momento ---------- */
.moment { display: grid; grid-template-columns: 1.4fr 1fr; gap: 48px; align-items: center; padding: 56px; border-radius: 28px; background: var(--tint); border: 1.5px dashed rgba(24, 71, 240, .35); }
.moment__tag { font-size: 14px; font-weight: 600; color: var(--blue); margin-bottom: 12px; }
.moment h2 { font-size: clamp(26px, 3vw, 36px); margin-bottom: 16px; }
.moment p:not(.moment__tag) { color: var(--muted); margin-bottom: 28px; }
.moment__stats { display: grid; gap: 14px; }
.moment__stats > div { background: #fff; border-radius: var(--r); padding: 22px 24px; }
.moment__stats dt { font: 700 52px/1 var(--display); color: var(--blue); letter-spacing: -.01em; }
.moment__stats dd { color: var(--muted); font-size: 15px; margin-top: 6px; }
@media (max-width: 860px) { .moment { grid-template-columns: 1fr; padding: 32px 24px; } }

/* ---------- Charlas ---------- */
.talks { display: grid; grid-template-columns: .9fr 1.1fr; gap: 64px; align-items: start; }
.talks .block__lead { margin-bottom: 32px; }
.media-strip { padding: 8px 0 72px; }
.media-strip__label { text-align: center; font: 600 12.5px/1 var(--body); letter-spacing: .1em; text-transform: uppercase; color: var(--muted); opacity: .8; margin-bottom: 28px; }
.media-strip__list { list-style: none; display: flex; flex-wrap: wrap; justify-content: center; align-items: center; gap: 24px 36px; }
.media-strip__list img { width: auto; max-width: 140px; filter: grayscale(1); opacity: .55; transition: opacity .25s, filter .25s; }
.media-strip__list a:hover img, .media-strip__list a:focus img { filter: none; opacity: 1; }
@media (max-width: 700px) { .media-strip__list { gap: 22px 30px; } .media-strip__list img { transform: scale(.85); } }
.press__eyebrow { margin-bottom: 20px; }
.press { display: grid; grid-template-columns: 1.05fr 1fr; gap: 56px; align-items: center; }
.press__img img { border-radius: 24px; aspect-ratio: 4 / 3; object-fit: cover; object-position: 60% 30%; box-shadow: 0 24px 60px rgba(13, 16, 24, .12); }
.press__meta { font-size: 14px; color: var(--muted); margin-bottom: 14px; }
.press__meta strong { color: var(--ink); }
.press__title { font-size: clamp(22px, 2.3vw, 28px); line-height: 1.25; margin-bottom: 22px; }
.press__quote { border-left: 3px solid var(--blue); padding: 4px 0 4px 18px; margin: 0 0 22px; }
.press__quote p { font-size: 19px; line-height: 1.5; color: var(--ink); font-style: italic; }
@media (max-width: 860px) { .press { grid-template-columns: 1fr; gap: 28px; } }
.talks__ctas { display: flex; flex-wrap: wrap; gap: 12px; }
.talks__list { list-style: none; border-top: 1px solid var(--line); }
.talks__list li { font: 700 21px/1.3 var(--display); letter-spacing: -.01em; padding: 24px 0; border-bottom: 1px solid var(--line); }
.talks__rot span { display: block; font: 500 14px/1.4 var(--body); color: var(--blue); margin-top: 6px; letter-spacing: 0; }
.talks__rot { position: relative; padding-left: 18px !important; }
.talks__rot::before { content: ''; position: absolute; left: 0; top: 28px; bottom: 28px; width: 3px; border-radius: 3px; background: var(--blue); }
@media (max-width: 860px) { .talks { grid-template-columns: 1fr; gap: 40px; } }

/* ---------- Sobre mí ---------- */
.about { display: grid; grid-template-columns: .75fr 1.25fr; gap: 64px; align-items: start; }
.about__photo { border-radius: 24px; aspect-ratio: 4 / 5; object-fit: cover; object-position: 50% 20%; }
.about p { color: var(--muted); margin-bottom: 14px; max-width: 38em; }
.creds { display: grid; grid-template-columns: 1fr 1fr; gap: 0; margin: 28px 0; border-top: 1px solid var(--line); }
.creds > div { padding: 16px 0; border-bottom: 1px solid var(--line); }
.creds dt { font: 700 20px/1.2 var(--display); }
.creds dd { color: var(--muted); font-size: 15px; }
@media (max-width: 860px) { .about { grid-template-columns: 1fr; gap: 36px; } .about__photo { max-width: 300px; } }

/* ---------- CTA final ---------- */
.cta { background: var(--navy); color: #fff; padding: 104px 0; }
.cta h2 { font-size: clamp(32px, 4.4vw, 54px); max-width: 18ch; margin-bottom: 48px; }
.cta__grid { display: grid; grid-template-columns: 1fr 1fr; gap: 24px; }
.cta__grid > div { border: 1px solid rgba(255, 255, 255, .14); border-radius: 20px; padding: 32px; }
.cta__grid h3 { font-size: 22px; margin-bottom: 10px; }
.cta__grid p { color: rgba(255, 255, 255, .7); margin-bottom: 24px; }
@media (max-width: 760px) { .cta__grid { grid-template-columns: 1fr; } }

/* ---------- Pie ---------- */
.foot { padding: 48px 0; border-top: 1px solid var(--line); font-size: 14px; color: var(--muted); }
.foot__inner { display: flex; flex-wrap: wrap; justify-content: space-between; gap: 24px; }
.foot__logo { height: 16px; width: auto; margin-bottom: 12px; }
.foot__copy { margin-top: 4px; }
.foot__links { list-style: none; display: flex; flex-wrap: wrap; gap: 8px 20px; }
.foot__links a { text-decoration: none; }
.foot__links a:hover { color: var(--blue); }

/* ---------- Blog y páginas ---------- */
.page-head { padding: 72px 0 24px; }
.page-head h1 { font-size: clamp(34px, 4.6vw, 56px); margin-bottom: 14px; }
.page-head p { color: var(--muted); font-size: 18px; max-width: 40em; }
.page-head--404 { padding: 120px 0; }
.page-head--404 .talks__ctas { margin-top: 28px; }
.posts { display: grid; grid-template-columns: repeat(3, 1fr); gap: 40px 28px; }
.post-card a { display: block; text-decoration: none; }
.post-card__img { border-radius: var(--r); aspect-ratio: 16 / 10; object-fit: cover; margin-bottom: 16px; }
.post-card__date { font-size: 13px; color: var(--dim); }
.post-card__title { font-size: 22px; margin: 6px 0 8px; transition: color .2s; }
.post-card a:hover .post-card__title { color: var(--blue); }
.post-card__excerpt { color: var(--muted); font-size: 15px; }
.pager { margin-top: 48px; }
.pager .nav-links { display: flex; gap: 8px; }
.pager .page-numbers { padding: 8px 14px; border: 1px solid var(--line); border-radius: 8px; text-decoration: none; }
.pager .current { background: var(--blue); color: #fff; border-color: var(--blue); }
@media (max-width: 900px) { .posts { grid-template-columns: 1fr 1fr; } }
@media (max-width: 600px) { .posts { grid-template-columns: 1fr; } }

.article__date { color: var(--dim); font-size: 14px; margin-bottom: 10px; }
.article__img img { border-radius: 20px; margin: 16px 0 8px; }
.prose { padding-bottom: 72px; font-size: 18px; line-height: 1.75; }
.prose > * + * { margin-top: 1.1em; }
.prose h2 { font-size: 30px; margin-top: 1.8em; }
.prose h3 { font-size: 23px; margin-top: 1.5em; }
.prose a { color: var(--blue); }
.prose ul, .prose ol { padding-left: 1.3em; }
.prose img { border-radius: 14px; }
.prose blockquote { border-left: 3px solid var(--blue); padding-left: 18px; font-family: var(--display); font-size: 22px; }
.article__cta { display: flex; flex-wrap: wrap; align-items: center; justify-content: space-between; gap: 16px; padding: 28px 32px; margin-bottom: 96px; background: var(--tint); border-radius: 20px; }
.article__cta p { font: 700 20px/1.3 var(--display); }

/* ---------- Movimiento reducido ---------- */
@media (prefers-reduced-motion: reduce) {
	html { scroll-behavior: auto; }
	*, *::before, *::after { transition: none !important; animation: none !important; }
	.sign__quote .w { opacity: 1; }
}

/* ---------- Recursos ---------- */
.page-head .eyebrow, .res-single .eyebrow { font-size: 12.5px; color: var(--blue); margin-bottom: 16px; }
.res-filter { display: flex; flex-wrap: wrap; gap: 8px; margin-top: 28px; }
.res-filter a { padding: 9px 16px; border-radius: 999px; border: 1px solid var(--line); font-size: 14px; font-weight: 600; color: var(--ink); text-decoration: none; transition: all .2s; }
.res-filter a:hover { border-color: var(--blue); color: var(--blue); }
.res-filter a.is-on { background: var(--ink); border-color: var(--ink); color: #fff; }
.block--res { padding-top: 40px; }
.res-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 28px; }
.res-card { display: flex; flex-direction: column; border: 1px solid var(--line); border-radius: 20px; overflow: hidden; background: #fff; transition: transform .25s, box-shadow .25s; }
.res-card:hover { transform: translateY(-4px); box-shadow: 0 20px 44px rgba(13, 16, 24, .08); }
.res-card[hidden] { display: none; }
.res-card__cover { text-decoration: none; display: flex; align-items: center; justify-content: center; aspect-ratio: 4 / 3; background: var(--tint); padding: 22px; }
.res-card__cover img { max-height: 100%; width: auto; object-fit: contain; border-radius: 8px; box-shadow: 0 10px 24px rgba(13, 16, 24, .12); }
.res-card__ph { font: 800 64px/1 var(--display); color: var(--blue); opacity: .35; }
.res-card__body { display: flex; flex-direction: column; flex: 1; padding: 22px 24px 24px; }
.res-card__meta { display: flex; flex-wrap: wrap; gap: 6px 10px; font-size: 13px; color: var(--muted); margin-bottom: 10px; }
.res-card__tipo { font-weight: 600; color: var(--blue); }
.res-card__title { font-size: 20px; line-height: 1.25; margin-bottom: 10px; }
.res-card__title a { color: inherit; text-decoration: none; }
.res-card__title a:hover { color: var(--blue); }
.res-card__text { color: var(--muted); font-size: 15px; margin-bottom: 18px; }
.res-card__btn { margin-top: auto; align-self: flex-start; font-weight: 600; font-size: 15px; color: var(--blue); text-decoration: none; }
.res-card__btn:hover { text-decoration: underline; }
.res-card--star { border-color: rgba(24, 71, 240, .35); box-shadow: 0 0 0 3px var(--tint); }
.res-empty { color: var(--muted); padding: 40px 0; }
.res-note { margin-top: 72px; padding: 36px 40px; border-radius: 20px; background: var(--soft); display: flex; flex-wrap: wrap; align-items: center; justify-content: space-between; gap: 18px; }
.res-note p { font: 700 20px/1.3 var(--display); }
.res-single { padding: 72px 0 96px; }
.res-single__inner { display: grid; grid-template-columns: .8fr 1.2fr; gap: 56px; align-items: start; }
.res-single__cover { background: var(--tint); border-radius: 24px; padding: 36px; display: flex; justify-content: center; }
.res-single__cover img { border-radius: 10px; box-shadow: 0 18px 40px rgba(13, 16, 24, .15); }
.res-single .eyebrow { margin-bottom: 16px; }
.res-single .eyebrow a { color: inherit; text-decoration: none; }
.res-single__title { font-size: clamp(30px, 3.6vw, 44px); margin-bottom: 12px; }
.res-single__pub { color: var(--muted); margin-bottom: 20px; }
.prose--tight { padding-bottom: 28px; font-size: 17px; }
@media (max-width: 960px) { .res-grid { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 640px) {
	.res-grid { grid-template-columns: 1fr; }
	.res-single__inner { grid-template-columns: 1fr; gap: 32px; }
	.res-note { padding: 28px 24px; }
}

/* ---------- Menú: insignia "Gratis" en el diagnóstico (en un menú propio, añade la clase CSS "menu-dmd" al elemento) ---------- */
.menu-dmd > a::after { content: 'Gratis'; margin-left: 6px; padding: 2px 7px; border-radius: 999px; background: var(--tint); color: var(--blue); font-size: 11px; font-weight: 700; letter-spacing: .02em; vertical-align: 1px; }

/* ---------- Diagnóstico DMD-360 ---------- */
.btn--light { background: #fff; color: var(--navy); }
.btn--light:hover { background: var(--tint); }
.dmd { position: relative; overflow: hidden; background: var(--navy); color: #fff; padding: 104px 0; }
.dmd::before { content: ''; position: absolute; inset: 0; background-image: radial-gradient(rgba(143, 168, 255, .22) 1.2px, transparent 1.3px); background-size: 26px 26px; -webkit-mask-image: linear-gradient(100deg, transparent 35%, #000 80%); mask-image: linear-gradient(100deg, transparent 35%, #000 80%); animation: dmd-drift 18s linear infinite; }
@keyframes dmd-drift { to { background-position: 26px 0; } }
.dmd__inner { position: relative; display: grid; grid-template-columns: 1.15fr .85fr; gap: 64px; align-items: center; }
.dmd__eyebrow { color: var(--sky); margin-bottom: 18px; }
.dmd__title { font-size: clamp(28px, 3.4vw, 42px); color: #fff; margin-bottom: 18px; max-width: 18ch; }
.dmd__lead { color: rgba(255, 255, 255, .75); font-size: 18px; max-width: 34em; margin-bottom: 22px; }
.dmd__points { list-style: none; display: flex; flex-wrap: wrap; gap: 10px; margin-bottom: 32px; }
.dmd__points li { padding: 7px 14px; border-radius: 999px; border: 1px solid rgba(255, 255, 255, .18); font-size: 14px; color: rgba(255, 255, 255, .85); }
.dmd__ctas { display: flex; flex-wrap: wrap; align-items: center; gap: 22px; }
.dmd__link { color: #fff; font-weight: 600; font-size: 15px; text-decoration: underline; text-underline-offset: 4px; text-decoration-color: rgba(255, 255, 255, .35); }
.dmd__link:hover { text-decoration-color: #fff; }
.dmd__visual { text-align: center; }
.gauge { position: relative; background: rgba(255, 255, 255, .06); border: 1px solid rgba(255, 255, 255, .12); border-radius: 28px; padding: 36px 32px 26px; backdrop-filter: blur(6px); }
.gauge__svg { width: 100%; max-width: 320px; margin: 0 auto; display: block; overflow: visible; }
.gauge__track, .gauge__bar { fill: none; stroke-width: 16; stroke-linecap: round; }
.gauge__track { stroke: rgba(255, 255, 255, .1); }
.gauge__bar { stroke: var(--sky); stroke-dasharray: 100; stroke-dashoffset: var(--off, 36); transition: stroke-dashoffset 1.6s cubic-bezier(.2, .8, .2, 1); }
.gauge__num { margin-top: -66px; font: 700 58px/1 var(--display); letter-spacing: -.01em; }
.gauge__num small { font-size: 18px; font-weight: 600; color: rgba(255, 255, 255, .5); margin-left: 4px; }
.gauge__label { margin-top: 10px; color: rgba(255, 255, 255, .7); font-size: 15px; }
.gauge__ends { display: flex; justify-content: space-between; max-width: 340px; margin: 18px auto 0; font-size: 12.5px; color: rgba(255, 255, 255, .45); text-transform: uppercase; letter-spacing: .08em; }
.gauge__note { margin-top: 12px; font-size: 12.5px; color: rgba(255, 255, 255, .4); }
@media (max-width: 900px) { .dmd { padding: 80px 0; } .dmd__inner { grid-template-columns: 1fr; gap: 44px; } }

/* ---------- Portada generada (libros y recursos sin imagen) ---------- */
.book-cover { position: relative; display: flex; flex-direction: column; justify-content: space-between; aspect-ratio: 2 / 3; width: 100%; max-width: 200px; padding: 18px 16px; border-radius: 4px 10px 10px 4px; background: linear-gradient(150deg, var(--blue), var(--navy) 70%); color: #fff; text-align: left; box-shadow: 0 18px 36px rgba(13, 16, 24, .22), inset 6px 0 0 rgba(0, 0, 0, .18); overflow: hidden; }
.book-cover::after { content: ''; position: absolute; right: -30px; bottom: -30px; width: 120px; height: 120px; background-image: radial-gradient(rgba(255, 255, 255, .35) 1.2px, transparent 1.3px); background-size: 12px 12px; }
.book-cover__kind { font-size: 10px; font-weight: 700; letter-spacing: .12em; text-transform: uppercase; color: var(--sky); }
.book-cover__title { font: 700 18px/1.15 var(--display); }
.book-cover__author { font-size: 11px; letter-spacing: .06em; text-transform: uppercase; color: rgba(255, 255, 255, .7); position: relative; z-index: 1; }
.res-card__cover .book-cover { max-width: 136px; padding: 14px 12px; }
.res-card__cover .book-cover__title { font-size: 12.5px; display: -webkit-box; -webkit-line-clamp: 5; -webkit-box-orient: vertical; overflow: hidden; overflow-wrap: anywhere; }
.res-books { margin-top: 14px; }

/* ---------- Libros ---------- */
.books { display: grid; gap: 40px; }
.book { display: grid; grid-template-columns: 260px 1fr; gap: 56px; align-items: center; padding: 40px; border-radius: 28px; background: var(--soft); }
.book__cover { display: flex; justify-content: center; text-decoration: none; }
.book__cover img { border-radius: 4px 10px 10px 4px; box-shadow: 0 22px 44px rgba(13, 16, 24, .22); max-width: 220px; }
.book__cover .book-cover { max-width: 220px; }
.book__cover .book-cover__title { font-size: 22px; }
.book__meta { font-size: 14px; font-weight: 600; color: var(--blue); margin-bottom: 10px; }
.book__title { font-size: clamp(26px, 3vw, 36px); margin-bottom: 14px; }
.book__title a { color: inherit; text-decoration: none; }
.book__text { color: var(--muted); font-size: 18px; max-width: 36em; margin-bottom: 26px; }
@media (max-width: 760px) { .book { grid-template-columns: 1fr; gap: 28px; padding: 28px; } }

/* ---------- Inicio: aprende por tu cuenta ---------- */
.learn__grid { display: grid; grid-template-columns: 1fr 1fr; gap: 24px; margin-top: 40px; }
.learn__card { display: grid; grid-template-columns: 150px 1fr; gap: 28px; align-items: center; padding: 30px; border-radius: 24px; background: #fff; border: 1px solid var(--line); color: var(--ink); text-decoration: none; transition: transform .25s, box-shadow .25s; }
.learn__card:hover { transform: translateY(-4px); box-shadow: 0 20px 44px rgba(13, 16, 24, .08); }
.learn__card:hover .link { background-size: 100% 1.5px; }
.learn__card .book-cover { max-width: 150px; transform: rotate(-3deg); transition: transform .3s; }
.learn__card .book-cover__title { font-size: 15px; }
.learn__card:hover .book-cover { transform: rotate(0); }
.learn__stack { position: relative; height: 170px; }
.learn__stack span { position: absolute; left: 10px; right: 10px; height: 116px; border-radius: 12px; background: var(--tint); border: 1px solid rgba(24, 71, 240, .18); transition: transform .3s; }
.learn__stack span:nth-child(1) { top: 0; transform: rotate(-6deg); }
.learn__stack span:nth-child(2) { top: 18px; transform: rotate(3deg); background: #DCE4FF; }
.learn__stack span:nth-child(3) { top: 40px; background: var(--blue); border-color: var(--blue); }
.learn__stack span:nth-child(3)::before { content: 'Prompts · Plantillas · Cursos'; position: absolute; left: 14px; right: 14px; bottom: 14px; color: #fff; font: 700 13px/1.25 var(--display); }
.learn__card:hover .learn__stack span:nth-child(1) { transform: rotate(-10deg) translateY(-6px); }
.learn__card:hover .learn__stack span:nth-child(2) { transform: rotate(6deg) translateY(-3px); }
.learn__body { display: flex; flex-direction: column; gap: 8px; }
.learn__kind { font-size: 13px; font-weight: 600; color: var(--blue); }
.learn__title { font: 700 21px/1.25 var(--display); }
.learn__text { color: var(--muted); font-size: 15px; margin-bottom: 6px; }
.learn__body .link { align-self: flex-start; }
@media (max-width: 900px) { .learn__grid { grid-template-columns: 1fr; } }
@media (max-width: 520px) { .learn__card { grid-template-columns: 1fr; } .learn__card .book-cover { max-width: 130px; } .learn__stack { height: 150px; max-width: 200px; } }
@media (prefers-reduced-motion: reduce) { .dmd::before { animation: none; } }

/* ---------- Qué hago: escalera de valor ---------- */
.ladder__axis { display: flex; justify-content: space-between; align-items: center; gap: 16px; font-size: 13px; font-weight: 600; letter-spacing: .06em; text-transform: uppercase; color: var(--muted); margin: -20px 0 28px; }
.ladder__axis::before { content: ''; order: 1; flex: 1; height: 2px; background: linear-gradient(90deg, var(--line), var(--blue)); border-radius: 2px; }
.ladder__axis span:last-child { order: 2; color: var(--blue); }
.ladder__axis span:last-child::after { content: ' →'; }
.ladder { list-style: none; display: grid; grid-template-columns: repeat(4, 1fr); gap: 16px; align-items: end; }
.ladder__step { display: flex; flex-direction: column; }
.ladder__card { padding: 24px 22px 22px; border: 1px solid var(--line); border-radius: 20px 20px 0 0; border-bottom: 0; background: #fff; flex: 1; transition: opacity .6s, transform .6s; transition-delay: calc(var(--h) * .12s + .3s); }
.ladder__tag { display: inline-block; font-size: 12px; font-weight: 700; letter-spacing: .04em; color: var(--blue); background: var(--tint); padding: 4px 10px; border-radius: 999px; margin-bottom: 14px; }
.ladder__card h3 { font-size: 21px; line-height: 1.2; margin-bottom: 10px; }
.ladder__card p:not(.ladder__tag) { color: var(--muted); font-size: 15px; margin-bottom: 16px; }
.ladder__riser { position: relative; height: calc(var(--h) * 44px + 20px); border-radius: 0 0 14px 14px; background: linear-gradient(180deg, rgba(24, 71, 240, calc(var(--h) * .22)), rgba(24, 71, 240, calc(var(--h) * .25 + .05))); transform-origin: bottom; transition: transform .7s cubic-bezier(.2, .8, .2, 1); transition-delay: calc(var(--h) * .12s); overflow: hidden; }
.ladder__riser span { position: absolute; left: 20px; bottom: 12px; font: 700 34px/1 var(--display); color: rgba(255, 255, 255, .9); }
.ladder__step:nth-child(1) .ladder__riser span { color: var(--blue); }
.ladder__step--top .ladder__card { border-color: rgba(24, 71, 240, .4); box-shadow: 0 -10px 30px rgba(24, 71, 240, .08); }
.js .ladder.is-pending .ladder__riser { transform: scaleY(0); }
.js .ladder.is-pending .ladder__card { opacity: 0; transform: translateY(16px); }
@media (max-width: 1000px) { .ladder { grid-template-columns: 1fr 1fr; } }
@media (max-width: 620px) {
	.ladder__axis { display: none; }
	.ladder { grid-template-columns: 1fr; gap: 12px; }
	.ladder__step { flex-direction: row-reverse; }
	.ladder__card { border: 1px solid var(--line); border-left: 0; border-radius: 0 18px 18px 0; }
	.ladder__riser { height: auto; width: calc(var(--h) * 12px + 34px); border-radius: 18px 0 0 18px; transform-origin: left; }
	.js .ladder.is-pending .ladder__riser { transform: scaleX(0); }
	.ladder__riser span { left: 50%; bottom: auto; top: 22px; transform: translateX(-50%); font-size: 20px; }
}
@media (prefers-reduced-motion: reduce) { .ladder__riser { transform: none !important; } .ladder__card { opacity: 1; transform: none; } }

/* ---------- Recursos agrupados por público + puente al siguiente escalón ---------- */
.res-group + .res-group, .bridge + .res-group { margin-top: 72px; }
.res-group[hidden] { display: none; }
.res-group__title { font-size: clamp(22px, 2.4vw, 28px); margin-bottom: 26px; padding-bottom: 14px; border-bottom: 1px solid var(--line); }
.bridge { margin-top: 56px; padding: 36px 40px; border-radius: 24px; background: var(--navy); color: #fff; display: flex; flex-wrap: wrap; align-items: center; justify-content: space-between; gap: 24px 40px; }
.bridge__kicker { font-size: 12.5px; font-weight: 700; letter-spacing: .1em; text-transform: uppercase; color: var(--sky); margin-bottom: 8px; }
.bridge__title { font: 700 clamp(22px, 2.4vw, 28px)/1.2 var(--display); margin-bottom: 8px; }
.bridge__text { color: rgba(255, 255, 255, .72); max-width: 34em; }
.bridge__ctas { display: flex; flex-wrap: wrap; gap: 12px; }
.bridge .btn--ghost { border-color: rgba(255, 255, 255, .3); color: #fff; }
.bridge .btn--ghost:hover { border-color: #fff; color: #fff; }
.res-single .bridge { margin-top: 72px; }

/* ---------- Menú con submenús ---------- */
.nav__links > li { position: relative; }
.nav__links .menu-item-has-children > a::after { content: ''; display: inline-block; width: 6px; height: 6px; margin-left: 7px; border-right: 1.5px solid currentColor; border-bottom: 1.5px solid currentColor; transform: translateY(-3px) rotate(45deg); opacity: .6; }
.nav__links .sub-menu { list-style: none; position: absolute; top: calc(100% + 8px); left: -8px; min-width: 280px; padding: 8px; background: #fff; border: 1px solid var(--line); border-radius: 16px; box-shadow: 0 20px 50px rgba(13, 16, 24, .12); opacity: 0; visibility: hidden; transform: translateY(6px); transition: opacity .2s, transform .2s, visibility .2s; z-index: 60; }
.nav__links .sub-menu::before { content: ''; position: absolute; left: 0; right: 0; top: -10px; height: 10px; }
.nav__links li:hover > .sub-menu, .nav__links li:focus-within > .sub-menu { opacity: 1; visibility: visible; transform: none; }
.nav__links .sub-menu a { padding: 10px 12px; color: var(--ink); font-size: 15px; }
.nav__links .sub-menu a:hover { background: var(--tint); color: var(--blue); }
.nav__links .menu-ext > a::after { content: '↗'; margin-left: 6px; color: var(--muted); font-size: 12px; }
@media (max-width: 1100px) {
	.nav__links .sub-menu { position: static; opacity: 1; visibility: visible; transform: none; box-shadow: none; border: 0; padding: 0 0 6px 14px; min-width: 0; }
	.nav__links .menu-item-has-children > a::after { display: none; }
	.nav__links .sub-menu a { color: var(--muted); padding: 9px 12px; }
	.nav__menu { max-height: calc(100vh - 72px); overflow-y: auto; }
}

/* ---------- Botón flotante de WhatsApp ---------- */
.wa-float { position: fixed; right: 20px; bottom: 20px; z-index: 70; display: flex; align-items: center; gap: 8px; padding: 12px 18px 12px 14px; border-radius: 999px; background: #25D366; color: #fff; font-weight: 700; font-size: 15px; text-decoration: none; box-shadow: 0 12px 30px rgba(37, 211, 102, .35); transition: transform .2s, box-shadow .2s; }
.wa-float:hover { transform: translateY(-2px); box-shadow: 0 16px 36px rgba(37, 211, 102, .45); }
@media (max-width: 600px) { .wa-float { padding: 14px; } .wa-float__label { display: none; } }

/* ---------- Contacto con 3 vías ---------- */
.cta__grid { grid-template-columns: 1.2fr 1fr 1fr; }
.cta__main { background: var(--blue); border-color: var(--blue) !important; }
.cta__main p { color: rgba(255, 255, 255, .85) !important; }
@media (max-width: 900px) { .cta__grid { grid-template-columns: 1fr; } }

/* ---------- Páginas de servicio ---------- */
.svc-hero { background: linear-gradient(180deg, var(--tint) 0%, #fff 100%); padding: 72px 0 40px; }
.svc-hero__inner { display: grid; grid-template-columns: 1.25fr .75fr; gap: 56px; align-items: center; }
.svc-hero .eyebrow { margin-bottom: 18px; }
.svc-hero__title { font-size: clamp(32px, 4.2vw, 54px); line-height: 1.12; margin-bottom: 20px; }
.svc-hero__title em { font-style: normal; color: var(--blue); }
.svc-hero__lead { font-size: 19px; color: var(--muted); max-width: 34em; margin-bottom: 24px; }
.svc-hero .hero__ctas { align-items: center; }
.svc-hero__proof { font-size: 14px; color: var(--muted); }
.svc-hero__photo img { border-radius: 24px; aspect-ratio: 4 / 5; object-fit: cover; object-position: 62% 30%; box-shadow: 0 30px 70px rgba(24, 71, 240, .16); }
.svc-signals { background: #fff; border: 1px solid var(--line); border-radius: 24px; padding: 30px; box-shadow: 0 24px 60px rgba(24, 71, 240, .1); }
.svc-signals__t { font: 700 19px/1.3 var(--display); margin-bottom: 16px; }
.svc-signals ul { list-style: none; display: grid; gap: 12px; }
.svc-signals li { position: relative; padding-left: 28px; color: var(--muted); }
.svc-signals li::before { content: ''; position: absolute; left: 0; top: 7px; width: 14px; height: 14px; border-radius: 50%; border: 4px solid var(--blue); }
.svc-cards { display: grid; grid-template-columns: repeat(4, 1fr); gap: 18px; }
.svc-card { background: #fff; border: 1px solid var(--line); border-radius: 20px; padding: 26px 24px; }
.svc-card__n { display: block; font: 700 15px/1 var(--display); color: var(--blue); margin-bottom: 16px; }
.svc-card h3 { font-size: 19px; line-height: 1.25; margin-bottom: 10px; }
.svc-card p { color: var(--muted); font-size: 15px; }
.svc-card--rot { border: 1.5px dashed rgba(24, 71, 240, .4); background: var(--tint); }
.svc-cols { display: grid; grid-template-columns: repeat(3, 1fr); border-top: 1px solid var(--line); }
.svc-cols > div { padding: 28px 28px 8px 0; }
.svc-cols > div + div { padding-left: 28px; border-left: 1px solid var(--line); }
.svc-cols h3 { font-size: 21px; margin-bottom: 10px; }
.svc-cols p { color: var(--muted); }
.svc-steps { list-style: none; counter-reset: s; display: grid; grid-template-columns: repeat(4, 1fr); gap: 18px; }
.svc-steps--5 { grid-template-columns: repeat(5, 1fr); }
.svc-steps li { counter-increment: s; position: relative; padding-top: 52px; }
.svc-steps li::before { content: counter(s); position: absolute; top: 0; left: 0; width: 38px; height: 38px; border-radius: 50%; background: var(--blue); color: #fff; display: grid; place-items: center; font: 700 16px/1 var(--display); }
.svc-steps li::after { content: ''; position: absolute; top: 19px; left: 46px; right: -10px; height: 2px; background: linear-gradient(90deg, var(--blue), rgba(24, 71, 240, .1)); }
.svc-steps li:last-child::after { display: none; }
.svc-steps strong { display: block; font: 700 18px/1.3 var(--display); margin-bottom: 6px; }
.svc-steps span { color: var(--muted); font-size: 15px; }
.faq__list { max-width: 820px; border-top: 1px solid var(--line); }
.faq__item { border-bottom: 1px solid var(--line); }
.faq__item summary { cursor: pointer; list-style: none; padding: 22px 40px 22px 0; position: relative; font: 700 19px/1.35 var(--display); }
.faq__item summary::-webkit-details-marker { display: none; }
.faq__item summary::after { content: '+'; position: absolute; right: 4px; top: 18px; font: 400 28px/1 var(--body); color: var(--blue); transition: transform .2s; }
.faq__item[open] summary::after { transform: rotate(45deg); }
.faq__item p { color: var(--muted); padding: 0 40px 24px 0; max-width: 46em; }
@media (max-width: 1000px) { .svc-cards { grid-template-columns: 1fr 1fr; } .svc-steps, .svc-steps--5 { grid-template-columns: 1fr 1fr; } .svc-steps li::after { display: none; } }
@media (max-width: 860px) { .svc-hero__inner { grid-template-columns: 1fr; } .svc-hero__photo { max-width: 340px; } .svc-cols { grid-template-columns: 1fr; } .svc-cols > div + div { padding-left: 0; border-left: 0; border-top: 1px solid var(--line); } }
@media (max-width: 560px) { .svc-cards, .svc-steps, .svc-steps--5 { grid-template-columns: 1fr; } }
.nav__cta-m { display: none; }
@media (max-width: 1100px) { .nav__cta-m { display: flex; justify-content: center; margin: 14px 12px 4px; } }
.book__sub { font-size: 19px; color: var(--ink); margin: -6px 0 14px; }
.book__next { margin-top: 22px; padding-top: 18px; border-top: 1px solid var(--line); }